Marketing, Useful and Direct ROI of Bulk SMS
by
altruistpooja
Presently, bulk SMS businesses are springing up around the world, most likely because the commonest, easiest and fastest way to reach mobile phone users is through SMS. All that needs to be done by the bulk SMS businesses is to open a free account, create a lens (web page), post relevant articles and sit back to see the potential customers that will be attracted to the site they are promoting.
This is just a simple strategic approach to drive traffic and attract potential customers to your bulk SMS business today.
Marketing of Bulk SMS is increasing as Mobile Messaging is becoming day by day important in our daily life. Telecommunication firms offer vast promotions to promote the mobile users to send SMS to their family members or friends or colleagues. For Mobile Messaging to apply business mobile companies offers various business tools to help executives to communicate with their team members, colleagues, clients, partners.
During festivals operators used to offer free SMS services to meet nationwide or cross countries. Separately from Mobile Telecommunication firms, The mobile content services providers also used to offer huge discounts for their online mobile products for their mobile customers like buy one get two or three content free downloads or send one message and get the whole week free mobile contents downloads. Mobile Content Services Provider they used offer various set of services, like download java games or java applications, download ring tones or video tones or call back tones, download wall papers, animations, screen savers, mobile themes, sound alike ring tones. Premium Short codes are the main source of revenue generation for mobile content providers. All mobile content providers they charge the mobile users through SMS a specified predefined charge for the specific contents.
This is what now a days, a huge revenue generation mode for all types of mobile content providers. Mobile content providers, as collect the mobile users data while they perform the SMS for downloading the contents .The data collected by mobile services provider companies is used for marketing and advertising purposes. As they know the status of the mobile number and most of the companies have developed intelligent solutions to examine the user’s interest based on their history, they used to offer much targeted SMS campaigns to other parties. Services provider offer bulk SMS service too many various vertical industries like fashion, fashion boutique, seasonal product promotions, new product launch, contest and trivia, coupon services buy one and get some discount on other products or other purchases.
The advantage to using the bulk SMS is you can push/send SMS to any country from a single point of service. Bulk SMS is good for all types of business for targeting the local customers. With the help of bulk SMS you can increase your sale by 200% in just by couple of days during the festivals or promotions. SMS bulk service is good for promotions, but if you just want to communicate with your customer through bulk SMS.
Telecommunication network value added services for entertainment and infotainment utilizing the three main distribution channels sms, ivr and wap for mobile content provisioning. He also offers bulk sms services consultancy for uplift of sms and ivr services.
For further information visit:
txt2mkts.com
txt2mkts.com
The author is an executive of www.altruistindia.com.
Article Source:
eArticlesOnline.com
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